Cook to Perfection
We're splashing £1m on a new marketing campaign for iconic cooking oil brand Crisp 'n Dry this Autumn.
Through advertising, promotions and PR, the 'cook to perfection' campaign will reach almost 14 million adults and communicate the variety of cooking styles and uses for Crisp 'n Dry.
Look out for our new label designs too, which are on-shelf now and will change seasonally. Read more about the brand.
Read more about the Crisp 'n Dry brand.
Read about our other advertising campaigns:
