Alaska Seafood Marketing Institute (ASMI)

We work with the Alaska Seafood Marketing Institute (ASMI) to promote the benefits of responsibly caught Alaska Salmon. Formed by the State of Alaska and the Alaska seafood industry, the organisation ensures the highest standards in fishing. Their successful and respected programme is a model for fisheries management, and the quality of its salmon is known and enjoyed around the world.


Princes work with ASMI to ensure our catch is caught with care